EFISIO ROCCO MARRAS
Born and raised in Alghero - Sardinia, Efisio Rocco Marras had been continuously inspired and influenced by the local culture and the artistic traits of his family.
After some experiences in Paris, Tokyo, London and New York, he came back to Italy, where he took part in the organization of his father’s runway show and exhibition at the Triennale di Milano.
Soon after he became the creative director of “I’M Isola Marras”.
An earthy palette and traditional plaids are lit up with surprising jolts of fuchsia and acid green. A free spirit defines the attitude of the pieces; at the core of the collection is an equal appreciation for function and fashion.
“The capsule title – Pony Ride – encapsulates an active and dynamic taste, typical of the MAX&Co. woman, who is strong, energetic and always on the move. ‘Ride’ is a verb of movement and recalls the sense of power and fun which I personally experienced when designing the collection.” - Efisio Rocco Marras
